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The Snowball Effect

Hidden Brain Podcast

How do certain memes go viral? And why do some social movements take off and spread, while others fizzle? Today on the show, we talk with sociologist Damon Centola about social contagion, and how it can be harnessed to build a better world.

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History Teaches Us to Resist: How Progressive Movements Have Succeeded in Challenging Times

Despair and mourning after the election of an antagonistic or polarizing president, such as Donald Trump, is part of the push-pull of American politics.

Book
Mary Frances Berry
2025
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What’s the Point? The Failure of Community Activism

If you do fight you don’t necessarily win; but conversely, . . . “If you don’t fight, you don’t win.”

Article
Michael Organ
2013
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The Activist’s Dilemma

Activists want to be relevant and noticed and adopt tactics toward that end, but at the same time, they want to build support in the general public—and it’s just very hard to do both of those things at once.

Article
Nadra Nittle
2021
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The Coddling of the American Mind: How Good Intentions and Bad Ideas Are Setting Up a Generation for Failure

Something has been going wrong on many college campuses in the last few years. Speakers are shouted down. Students and professors say they are walking on eggshells and are afraid to speak honestly. Rates of anxiety, depression, and suicide are rising—on campus as well as nationally.

Book
Greg Lukianoff, Jonathan Haidt
2025
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EXPLORE TOPIC

Community Transformation and Healing