BOOK

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The Plant-Based Athlete: A Game-Changing Approach to Peak Performance

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By Matt Frazier, Robert Cheeke — 2025

The Plant-Based Athlete by Matt Frazier and Robert Cheeke reveals the incontrovertible proof that the human body does not need meat, eggs, or dairy to be strong. See more...

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The Mindful Athlete: Secrets to Pure Performance

Michael Jordan credits George Mumford with transforming his on-court leadership of the Bulls, helping Jordan lead the team to six NBA championships. Mumford also helped Kobe Bryant, Andrew Bynum, and Lamar Odom and countless other NBA players turn around their games.

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This Is Your Brain on Sports: Beating Blocks, Slumps and Performance Anxiety for Good!

This book introduces the breakthrough concept of STSD (Sport Traumatic Stress Disorder). Grand and Goldberg have discovered that STSDs are the cause of most significant performance problems.

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Start Here: Master the Lifelong Habit of Wellbeing

Imagine being less stressed, more focused, and happier every day of your life. An instant New York Times bestseller, Start Here outlines a program designed to help you achieve emotional fitness by cross-training the skill of lifelong wellbeing.

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The Instinct to Heal: Curing Depression, Anxiety and Stress Without Drugs and Without Talk Therapy

Millions of Americans try drugs or talk therapy to relieve depression and anxiety, but recent scientific studies prove certain alternative treatments can work as well or better-often bringing on a cure.

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EXPLORE TOPIC

Athlete Well-Being