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Recipes for Good Luck: The Superstitions, Rituals, and Practices of Extraordinary People

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By Ellen Weinstein — 2025

What did Maya Angelou do to keep the words flowing? What is a NASA engineer's lucky charm? How does Thom Yorke prep for a concert? This book bottles the singular recipes for success of leading creatives, politicians, scientists, and athletes who made their own luck. See more...

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Great Minds Don’t Think Alike: How to Tap the Neurodivergent Talent Pool

Embracing neurodiversity, from ADHD to dyslexia, gives adland a creative edge.

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May 20, 1990: Advice on Life and Creative Integrity from Calvin and Hobbes Creator Bill Watterson

On May 20, 1990, Bill Watterson, creator of the beloved Calvin and Hobbes comic strip, took the podium at Kenyon College — the same stage David Foster Wallace would occupy 15 years later to deliver his memorable commencement address — and gave the graduating class a gift of equally remarkable insight...

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Stifled Creativity and Its Damaging Impact on the ADHD Brain

Creativity. It’s often cited as a valuable (but tough to harness) benefit of having ADHD. As it turns out, creativity is more than a perk; it is a requirement. To be healthy and productive, you must carve out time to pursue your creative passions.

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Retirement and the Return to Wonder

When I retired from clinical practice several years ago, I let go into the unknown. I felt tentative, uncertain, yet knowing intuitively that I needed to heed the call.

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Billie Eilish Says Her Synethesia Inspires Her Creative Process

She also told Jimmy Fallon he appears to her as a “vertical brown rectangle.”

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Eliot Halverson Challenges the Gender Norms of Figure Skating

A three-time U.S. champion in figure skating, Eliot Halverson is Colombian-born, was adopted and raised by a white Minnesotan family and is transgender non-binary.

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Olympian Gracie Gold Gets Candid About Her Mental Health with Michelle Kwan | Thank You Notes

Michelle Kwan may be one of the best figure skaters of all time, but it’s her incredible resolve that made her such an inspiration to fellow skater Gracie Gold. In this video, Gracie tells Michelle: “You once estimated that you’ve fallen 131,000 times in your skating career.

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A cure for bad days: how I’m living my worst life the best that I can

After my husband died, a silly catchphrase became a lifeline for me. Instead of wishing for a reality I couldn’t have, I embraced the circumstances I was dealt.

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Derrick Coleman Hopes to Inspire Kids to Overcome Obstacles

The hearing-impaired Seattle Seahawks fullback is out with his inspirational memoir, “No Excuses.”

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Art as Activism: Creating Performances that Move the Public | Diana Ocholla

Dancer and communicator Diana Ocholla describes the process behind "Rise", a performance honoring and making space for women and responding to gender-based violence in South Africa. The performance was held in 2019 in Muizenberg in Cape Town, South Africa as a part of Project Ripple.

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Ritual