By Chidike Samuelson — 2018
You want to attract talent and investors, and they both want to feel good about what they are committing to.
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CLEAR ALL
Use your head. That’s what we tell ourselves when facing a tricky problem or a difficult project. But a growing body of research indicates that we’ve got it exactly backwards. What we need to do, says acclaimed science writer Annie Murphy Paul, is think outside the brain.