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Have We Been Thinking About Willpower the Wrong Way for 30 Years?

By Nir Eyal — 2016

Even though I knew that eating ice cream and sitting for a long time were probably bad ideas, I told myself that relaxation was my well-deserved reward for working so hard.

Read on hbr.org

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Don’t Take It Personally!

Don’t take anything personally. This agreement gives you immunity in the interaction you have with the secondary characters in your story. You don’t have to concern yourself with other people’s points of view.

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Why Relive the Past?

Humans are the only animals on earth who punish themselves a thousand times or more for the same mistake, and who punish everybody else a thousand times or more for the same mistake.

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EXPLORE TOPIC

Willpower