By Carl Zimmer — 2016
Psychiatrists have been using hypnosis on patients for decades—to help them reduce their pain or kick a smoking habit, among other reasons.
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CLEAR ALL
“How many surf bums who can’t keep a job washing dishes will be up at 5 AM putting on a gritty, sandy wetsuit to paddle out in cold, sharky water for just one shot at a barrel? That’s motivation. If you could bottle that, then what’s possible?”